Editorial

by Andreas Kemmner

Andreas Kemmner In industries, where brand names and USPs lose their charms, effective supply chains become the wands to master competition. This issue’s case study tells the story of a successful international household appliance manufacturer, which improved it’s competitiveness substantially by three major initiatives. The story contains many elements of modern supply chain management. It begins with the synchronization of the in-house manufacturing processes with the assembly process, continues with optimised transportation and warehousing and ends – for the moment – with improved procurement procedures.

May our "on-site visit" provide you with new ideas; enjoy the study and improve your supply chain!

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Supply Chain Case Study Update 2/2007

Editorial

NEFF Supply Chain Management

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2007